PRICE FOR PROFIT AND CREATE WEDDING FLORAL RECIPES & ORDERS WITH CONFIDENCE
READY to level up?
MASTERING WEDDING FLORAL PRICING & ORDERING
Yes! i'm ready!
If you're reading this, I'm willing to guess you are a wedding floral designer, and you may feel overwhelmed by the floral ordering and pricing process, and you may have a LOT of questions on how to make this whole flower gig work! I know I had a ton of questions, doubt, and anxiety surrounding my business future for years after I began!
I always felt like I had WAY more questions than answers. Questions like: How do I set prices for my floral designs? How do I work with clients? Where do I order flowers? How do I know what flowers to order?!? Ahh!!
All of these questions felt so overwhelming to me at the time, and I'm willing to bet that you may have some of these questions too! But I remember asking myself this one question more than any of those other ones:
Can I actually do this AND make REAL money? (At the time, I was simply hoping to replace my teacher salary.)
It didn't take me long to realize how much HARD, BACK-BREAKING work goes into florals, not to mention all the creativity required, and I knew as much as I loved designing, this needed to be a BUSINESS not a hobby. Today, I run a 6-figure business, and you can too! I want to walk you through how you can create a profitable and successful business that can abundantly share joy with the world through flowers- and that ALL begins with a strong floral pricing and ordering process!
ARE YOU STRESSED OVER CREATING FLORAL RECIPES & PRICING YOUR WORK?
sound familiar?
Gives you the ability to save and invest into your business, instead of just seeing money flow in and then back out
Give you the time and financial freedom to go on that vacation you've been planning!
Allow you to limit the amount of weddings you book every year (goodbye 60 a year, hello 15!)
Kick "emotional pricing" to the curb, and say hello to pricing with confidence and clarity
WHAT IF CHANGing your pricing and ordering STRATEGY COULD:
I want you to start pricing your floral designs and placing your wedding orders with CONFIDENCE… and stop feeling overworked and underpaid. Now more than EVER you need a pricing and ordering system that WORKS and keeps your business profitable and successful.
I'm here to walk alongside you!
guess what?
- katie murphy, Bloom52
Thanks to Courtney's Mastering Floral Pricing and Ordering course, I now have a financially sustainable business that will support me full-time. Period. Courtney truly wants our community to succeed, and I'm so grateful for her!
Not only did I make my investment back the same week I took the course, but I now have a pricing strategy and tools (including the templated spreadsheets she uses when pricing) to leverage my floral art into something highly profitable. I finally feel empowered to take my business to the next level, and can't thank Courtney enough!
INVESTING IN THIS COURSE WAS HANDS- DOWN THE BEST THING I HAVE EVER DONE FOR MY BUSINESS.
“
the reviews
How to order the correct amount of flowers (no more over-ordering and throwing away money!)
How to confidently price your designs
How to create a simple and effective ordering system
How to order the correct amount of flowers
How to identify and increase your profit margins
How to 5X your revenue and price your designs for profit
THIS COURSE IS FOR YOU IF YOU WANT TO LEARN
Lifetime access to hours of specialized content, teaching you to price your floral designs profitably and order flowers with confidence!
Yes! SIGN ME UP!
mastering floral pricing & ordering
How it Works
Sign up and receive 4 modules presented via video, broken up into 12 easy-to-digest sections. Each lesson contains practical and actionable advice.
Join the Fun
Get access to a private Facebook community where you can discuss, ask questions, get feedback, and collaborate with others.
Bonuses!
Receive access to the library of bonuses including my very own ordering spreadsheet, pricing calculator, over 25 real wedding recipes, a bouquet design tutorial, and more!
C0mmunity
The first module of this course demystifies wedding floral pricing and understanding how costs impact pricing. I break down profit margins and pricing structure and teach how you can emulate my pricing model in your own business.
Lesson 1: Knowing Your Numbers
Lesson 2: Floral Markups & Design Fees
Lesson 3: Hardgoods, Rental Prices, and Delivery & Set-Up Fees
WEDDING FLORAL PRICING
01
Next, dive into higher-level pricing strategies, where I'll teach my no-stress pricing process, increasing your profitability in just a few steps, positioning yourself in your market with minimums, and creating a pricing plan.
Lesson 1: Itemization vs. Lump Sum Pricing
Lesson 2: Minimums
Lesson 3: Pricing Pitfalls
Lesson 4: Profitability
PRICING STRATEGIES
02
A full breakdown of my complete ordering workflow, including choosing flowers for weddings and how to build floral recipes. I break down how I structure my orders to create my signature design look, provide you with recipe templates to get you started, and walk you through the comprehensive ordering spreadsheet I use.
Lesson 1: Choosing Flowers for Recipes
Lesson 2: Creating Color Palettes & Working with a Wholesaler
Lesson 3: Ordering Principles and Recipe Templates
ORDERING PRINCIPLES
03
From start to finish, we will work through two real weddings that I've designed. I'll share how I priced out the flowers and did my floral ordering, using each of the different resources I've provided you with, so you are ready to hit the ground running and implement this into your own business!
Lesson 1: Example Wedding 1
Lesson 2: Example Wedding 2
REAL WEDDING EXAMPLES
04
Bonus #1: My very own ordering spreadsheet
Bonus #2: Resource guide
Bonus #3: Recipe templates
Bonus #4: Pricing calculator
Bonus #5: Over 25 real wedding recipes
Bonus #6: Exclusive online learning community
Bonus #7: Bouquet design video
Bonus #8: NEW BONUS! Exclusive Video Training with B is for Bonnie- 3 Mistakes That Are Keeping You From Booking High-End Clients
Oh, and let's not forget the bonuses....
I've jam-packed this course with my best BONUSES, JUST FOR YOU!
I'M ALL IN!
- Emily Kudlacik,
Tipsy Tulip Designs
I took Courtney Inghram's online course and absolutely loved it! As someone who has a newer wedding flower business and still a full time 9-5 job, I found the online course incredibly conducive to my schedule. It gave me the flexibility to do a module or two an evening and then skip a few days if needed.
I have since set a firm minimum spend with my clients and I am no longer getting couples who are just kicking the tires. I truly feel like a have a better handle on my business since taking Courtney's course! I cannot recommend her and her courses enough to anyone. She is a true business rockstar and now a dear friend forever.
I GAINED SO MUCH CONFIDENCE THAT I WAS ABLE TO START BOOKING LARGER DREAM CLIENTS!
“
the reviews
ENROLL NOW!
- 4 modules
- 12 video lessons
- Ordering spreadsheet
- Over 25 floral recipes & templates
- All bonus content
Save $100- regular price $347
247
$
LIFETIME ACCESS
Ready to Join?
I've been happily married to my high school sweetheart, Jason, for almost 5 years, and we have grown this passion of mine into a floral design business that we now run together. When we aren't working, you can find us at home, curled up with our not-so-golden goldendoodle, Violet, watching Netflix (probably catching up on our favorite show, How I Met Your Mother), and planning our next getaway (and really what food we can eat in the next city we visit!) I can't live without vanilla lattes, the perfect pair of shoes (my favorites are my collection of Rothy's), and the beach!
I'm located in Virginia and love traveling to share my love of flowers with my sweet couples and their families. I've designed weddings throughout Virginia, including Hampton Roads, Richmond, Charlottesville, and DC, as well as to other East Coast states including Maryland, North and South Carolina, and Rhode Island!
I’m Courtney- wedding floral designer & business coach
LET’s GET TO KNOW EACH OTHER:
If you are an aspiring wedding florist who is seeking clarity on pricing and creating floral orders, or if you are a seasoned wedding floral designer who is looking for a fresh perspective on pricing, profitability, and ordering, this course is for you!
Within the course, there are recorded video lessons for each module, including 4 modules and 12 lessons. You can also download all of the bonus materials as well, within the "bonus" module section.
The entire course is instantly available, all at once, and you are able to complete it entirely on your own schedule!
You will have lifetime access to all of the course content, so you can revisit it whenever and as often as you would like!
I am SO confident in the content in this course and its ability to help you build and grow your business that if you fully complete this course and you're not satisfied, I will buy it back from you! Reach out via email within 14 days of purchase, and let me know why this content didn't work for you! But... I'm confident you will love it. This education is proven to work, and it’s transformed floral businesses across the country!
Send me an email at courtney@courtneyinghram.com - I would love to answer any of your additional questions!
- diane hernandez, WHIMSY FLORAL DESIGN
The entirety of Courtney's course and workshop experience was spent learning useful and applicable ways to take your business to the next level, no matter where it's starting from. Not only was learning from Courtney the wisest investment I've ever made, but weeks and months afterwards, you will still feel Courtney cheering you on!
COURTNEY WILL BE EVER-PRESENT AS YOUR BIGGEST FAN, AND THAT IS SOMETHING THAT IS IRREPLACABLE
“
the reviews
ENROLL NOW!
- 4 modules
- 12 video lessons
- Ordering spreadsheet
- Over 25 floral recipes & templates
- All bonus content
Save $100- regular price $347
247
$
LIFETIME ACCESS
Ready to Join?
Yes, I'm ready! Sign me up!
I am SO confident in the content in this course and its ability to help you build and grow your business that if you complete this course and you're not satisfied, I will buy the course back from you! Reach out via email within 14 days of purchase, and let me know why this content didn't work for you. But... I'm confident you will love it. This education is proven to work, and it’s transformed floral businesses across the country!
100% Money Back Guarantee